Online Booking
Clients book while you're grooming, sleeping, or enjoying your day off. They pick a service and an available slot — no conversation needed.
Your phone stops ringing mid-groom.
Built with groomers, not just for them
SmartGroom gives independent groomers online booking, automatic reminders, no-show protection and client management — without another monthly subscription.
Run your grooming business without being chained to your phone. Clients book themselves, reminders go out, no-shows are protected, and you stay focused on the dog in front of you.
No monthly software fees.
See it in action
Watch how a client books, reminders go out, no-shows are protected, and you stay focused on grooming.
The daily reality
Between booking calls, rescheduling texts, and chasing no-shows, the actual grooming gets squeezed. SmartGroom handles the routine stuff so you can focus on the dog in front of you.
"Do you have anything Thursday?" — and you're mid-groom with wet hands and a nervous terrier.
More back-and-forth messages when you're trying to focus on the dog in front of you.
An empty slot. Lost time. Lost income. No way to get that hour back.
The answer is in a notebook somewhere. Or your memory. Or nowhere.
How SmartGroom works
One booking sets everything in motion. No chasing, no clipboard, no forgetting.
Clients pick a service and available slot without waiting for you to answer.
→ No more missed calls mid-groom
Card information collected during booking via Stripe or Square for your no-show policy.
→ Your no-show policy has real backup
Automated reminders reduce forgotten appointments. Two-way messaging keeps clients in the loop without phone tag.
→ Fewer no-shows, zero chasing
Pet details, coat notes, behaviour flags and history — all right there when you need them.
→ Full context, no clipboard
After the appointment, SmartGroom sends a Google review request automatically.
→ Review requests go out automatically
Every step above is a documented SmartGroom capability. See the pet grooming software FAQs for details.
What changes when you switch
Eight features that replace the admin work so you can finish grooming without interruptions, go home on time, and feel like a professional — not a receptionist. All included, no add-on fees.
Clients book while you're grooming, sleeping, or enjoying your day off. They pick a service and an available slot — no conversation needed.
Your phone stops ringing mid-groom.
Coat notes, behaviour flags, vaccination history, breed preferences — all organized against the appointment, not buried in a notebook.
Every dog's history at your fingertips.
Reminders go out automatically before each appointment. No manual messages, no chasing, no forgotten appointments.
Give clients fewer reasons to forget.
Message clients directly through SmartGroom. Send updates, confirm details, or answer questions — all from one place, no personal number needed.
Stay connected without sharing your phone.
Collect card details at booking through Stripe or Square. When a client doesn't show, your configured fee applies. No awkward conversations.
Empty slots stop costing you money.
Connect the payment processor you already use. Stripe or Square — your choice. Card-on-file and payment processing work through whichever you prefer.
Keep your existing payment setup.
After each appointment, SmartGroom automatically sends a review request. Happy clients mean to leave one — they just need the nudge.
Review requests go out automatically.
Your clients are your business. Export client, pet and booking data whenever you need it. You're never locked in.
Own your business data — always.
Founding Groomer Program
SmartGroom is new. Instead of inventing reviews, we're inviting 10 independent groomers to use it free and shape the product with us. Their real feedback will live here.
We'll also import your client list for you — free.
Product demo
See what your day could look like when booking and appointment admin aren't constantly interrupting you.
Your daily schedule at a glance
See who's coming, what service, and which appointments are confirmed.
What your clients see when they book
They pick a service, choose a time, and card details are secured.
No-show protection via Stripe or Square
Card info collected at booking. Your configured fee applies if they don't show.
Full pet history at your fingertips
Coat notes, behaviour, vaccination records — all linked to the appointment.
Message clients from one place
Send updates, answer questions, confirm details — no personal number needed.
Available in multiple languages
SmartGroom is built for groomers worldwide. The entire software interface is available in all four languages.
Pricing
Many business software platforms charge a monthly subscription. As your business grows, you keep paying. SmartGroom takes a different approach.
First 20 salons
${{ launchPrice }}One-time
No monthly software fees.
30-day money-back guarantee
Start Your SmartGroom Setup Understand hosting & domain costs →Standard price
${{ standardPrice }}One-time
After the first 20 salons.
What's separate:
Included in your purchase
Billed separately
Subscription grooming software typically costs $50–$150/month — and many charge extra for add-ons like messaging, advanced reports, or additional integrations. Over 3 years that's $1,800–$5,400 before add-on fees. SmartGroom is $599 once with every feature included. No tiers, no add-ons, no surprise charges.
Enter what you pay now — the calculator multiplies it out and puts SmartGroom's one-time software price next to it.
Subscription example
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SmartGroom software
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Paid once, not monthly
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This is an example calculation using the number you entered. It does not imply that every grooming platform charges the same monthly price. SmartGroom's SMS, hosting and domain costs are separate and are not included in either figure.
Data ownership
Your customer list isn't a software company's asset. It's yours.
SmartGroom is designed around data portability. Export your client list, pet records, and booking history whenever you need it. You're building your own business, not renting your customer list.
Export formats include structured data files you can open in Excel, Google Sheets, or import into another system.
Your purchase explained
No hidden costs, no surprise renewals. Here's exactly what you get and what's separate.
Included in $599
Billed separately
After year 1
Your SmartGroom license is permanent — the software keeps working. Support renewal is optional and available if you want continued updates, bug fixes and priority assistance.
Switching software
Switching doesn't have to mean starting over. Whether you're coming from MoeGo, Pawfinity, Square Appointments, or another system — your client data comes with you.
Already on Square? SmartGroom integrates with Square for payments, so your existing setup transfers smoothly.
Get your client and pet information out of your current platform.
Send us your export file and we'll map and upload your clients and pets — no limit on records, no extra charge.
Go live with online booking, reminders, two-way messaging, and no-show protection through Stripe or Square.
Zero risk
30-Day Money-Back Guarantee
Take SmartGroom for a real test drive. If it isn't right for your grooming business, request a refund within 30 days. No questions, no hassle. You have nothing to lose — except the phone calls.
Who it's for
We know who we're building for.
We would rather say that here than after you have paid.
FAQ
Yes. SmartGroom is a one-time software purchase — there are no monthly software fees. The current price is $599 for the first 20 salons and $799 afterward. SMS usage, hosting and domain costs are separate.
SmartGroom does not charge monthly software fees or a per-booking fee. SMS usage, hosting and domain registration are separate from the software purchase. Payment processing fees (Stripe or Square) are set by those providers.
Yes. SmartGroom provides online booking so clients can book appointments without requiring the groomer to manually coordinate every appointment. See a live booking demo.
SmartGroom supports card-on-file functionality through Stripe or Square. This allows a groomer to charge a configured cancellation or no-show fee when the groomer's policy applies. SmartGroom does not guarantee that every client will attend an appointment.
Yes. SmartGroom supports client and pet information, including relevant history and records, and supports exporting client, pet and booking information so the data stays available to your business.
Yes. Export your client and pet data from your current provider and send it to us — we'll map and upload everything into SmartGroom for you, with no limit on how many records you have. You don't need to re-enter anything manually. See the MoeGo alternative and Pawfinity alternative pages.
Yes. SmartGroom includes two-way communication so you can send updates, confirm details, or answer questions from one place — without sharing your personal phone number.
Yes. SmartGroom integrates with both Stripe and Square for payment processing and card-on-file no-show protection. You choose whichever processor you prefer.
SmartGroom is designed for independent groomers, not software engineers. Setup assistance is available to help you configure your services, booking page and no-show policy.
Yes. A live booking demo is available at app.smartgroom.app. You can also contact us for a walkthrough of the full system.
SmartGroom offers a 30-day money-back guarantee. If SmartGroom is not the right fit for your grooming business, you can request a refund within 30 days according to the refund policy.
SmartGroom is built for independent and solo groomers. It does not currently support multiple staff calendars, separate groomer logins, or commission tracking. If you run a multi-groomer salon and need per-staff scheduling, a platform like MoeGo or GlossGenius may be a better fit today.
Your software and booking page keep running exactly as before — nothing stops or locks you out. The first year includes support, updates and bug fixes. After that, you can optionally renew for $50/year to continue receiving support, updates and bug fixes. If you choose not to renew, the software you purchased continues to work; you just won't receive new updates or priority support.
Yes. SmartGroom is a responsive Progressive Web App (PWA) — the admin dashboard works fully on your phone, tablet or desktop browser. No separate app download needed.
Your booking page uses a standard template that is clean and mobile-friendly. If you need changes to match your branding or preferences, we'll customise it for you at no extra cost — just ask during setup or any time after.
More answers in the full pet grooming software FAQs.
Who builds SmartGroom
SmartGroom is developed by Zyn Technology — a software company focused on building specialised SaaS and AI systems around the real workflows of specific industries.
Founded by Sabir Hussein Khan, former CTO of NexGen Ventures. His approach: good software should remove complexity from a business, not introduce more of it.
Real company, real people
Not a side project. A registered technology company.
Vertical-first engineering
Built specifically for grooming businesses, not adapted from generic software.
Transparent by design
No invented statistics. Only verifiable claims. Read our approach.
Founding Groomer Program · 10 spots
We're inviting 10 independent grooming businesses to become founding members. Free access, personal onboarding, and real influence on the product.
Clients book themselves, reminders go out, no-shows are protected, reviews come in. You focus on grooming — not your phone.
No monthly software fees. 30-day money-back guarantee.